Tag Archives: Commercialization
The Eco Craze

The Eco Craze

Organics. Chemical Free. Bio based products. Lately, it’s all about saving the world. We need to go green, to recycle, to make our carbon footprint smaller. And now- lucky us, it’s become the latest trend—you can buy eco-friendly almost anything. Clothes? Yep. Toys? You got it. Even water bottles have gone “green” with their new [...]

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The Marketability of Mediocrity: Soulja Boy and the Music Industry

The Marketability of Mediocrity: Soulja Boy and the Music Industry

In his own way, rapper Soulja Boy (born DeAndre Way) is a musical genius. At the age of 19, Way has seen three of his songs reach the U.S. Billboard Hot 100 Top 20, with his number one single “Crank That” capturing the top spot for 7 weeks—longer than such classics as The Beatles’ “Can’t [...]

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