Tag Archives: Music

The Marketability of Mediocrity: Soulja Boy and the Music Industry

In his own way, rapper Soulja Boy (born DeAndre Way) is a musical genius. At the age of 19, Way has seen three of his songs reach the U.S. Billboard Hot 100 Top 20, with his number one single “Crank That” capturing the top spot for 7 weeks—longer than such classics as The Beatles’ “Can’t […]

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